Data-Driven Marketing Agency
Expert guidance for every stage of the marketing lifecycle, powered by industry veterans.

We go beyond cybersecurity marketing
From emerging startups to established enterprises, organizations trust us to deliver impactful experiences that elevate brand value and drive measurable revenue.
Establish Product/Market Fit
80% of product features go unused. We rapidly pressure-test your product marketing to see how it resonates in the real world—helping you focus on what truly matters.
Develop Thought Leadership
Technical expertise often gets lost in translation. We help subject matter experts turn complex ideas into accessible narratives that drive engagement and build credibility.
Showcase Your Customers
In a world saturated with AI-generated, lookalike content, we bring your customer success stories to life—building trust through authentic, human-to-human storytelling.
Generalist agencies don't have our data
CyberTheory uniquely harnesses ISMG’s proprietary intent data from a network of over 2 million engaged subscribers. We decode audience behavior, identify intent signals, and use those insights to drive your most effective marketing strategies. This means higher quality leads and a smoother operating go-to-market team.

Cybersecurity marketers deserve more empathy and personalization
Experience what happens when CISOs, data scientists, and creative veterans join forces.
Data model first
ISMG’s advanced intent data model leverages contact-level intelligence to drive more relevant, higher-quality lead generation.
CISO advisory board
Pressure-test your product marketing ideas with expert CISOs before going mainstream, and make quality-driven refinements.
ISMG network acccess
We design custom events and host intimate, in-house roundtables with white-glove execution for maximum impact.
Dedicated support team
Our Customer Success Managers ensure a seamless, collaborative relationship every step of the way.
Scalable, proven frameworks
Our messaging and positioning strategies are battle-tested and tailored to your specific product category.
Built-in community
We don’t just focus on quarterly goals. We build lifelong connections and communities around your marketing team.