Application Security Market Guide 2025
The Application Security market is experiencing unprecedented growth, projected to reach between $41.8 billion and $55 billion by 2029. As organizations navigate this evolving landscape, they seek trusted resources to inform their purchasing decisions.
The recently published ISMG Application Security Market Guide features 40+ vendors with overviews of core capabilities, use cases and differentiators.
Cybersecurity buyers are using the guide as a strategic resource to navigate the complex AppSec landscape. It helps them understand the latest market trends, compare solution types and evaluate vendors based on criteria aligned to their organization’s needs.
Market guide highlights
Aimed at late stage buyers, the guide offers a structured framework that streamlines decision-making by delivering expert insights, product overviews, and peer benchmarks.
Market Overview
Understand the significance of AppSec in today's cybersecurity strategies.
Key Trends
Stay ahead with insights into emerging technologies and evolving buyer needs.
Product Taxonomy
Navigate the diverse landscape of AppSec solutions, including SAST, DAST, IAST, RASP, SCA, and ASPM.
Vendor Directory
Position your brand among top players in the AppSec arena.
In May 2025, engagement with AppSec content on the ISMG network peaked at nearly 1,000 identifiable users per day.
Check the engagement by title level, company size and regional engagement.
18%
C-Level
22%
Director/VP
28%
Manager
32%
Other
24%
5001+ Employees
24%
1001-5000 Employees
14%
501-1000 Employees
38%
1-500 Employees
46%
North America
18%
UK/EU
14%
APAC
22%
Other
Sponsorship Benefits for Vendor Companies
ISMG's Application Security Buyer's Guide 2025 is limited to six sponsors to ensure maximum visibility for each participant. Secure your spot and position your brand as a trusted resource in the AppSec community.
Showcase Expertise:
Feature your solutions alongside industry leaders in a comprehensive guide that delves into key trends like DevSecOps integration, AI-driven security automation, and zero-trust architecture.
Reach Targeted Audiences:
Leverage ISMG's global network of over 2 million cybersecurity professionals to connect with high-intent buyers actively seeking AppSec solutions.
Bottom-of-Funnel Lead-Generation:
Benefit from a cost-effective lead generation model that reaches qualified buyers and creates SQLs.