View our Full Digital Product Offering Below

With a banners campaign, you will receive:

• A dedicated number of impressions across our 36 media properties
• Custom targeting to place your brand in front of the most relevant audience
• Flexibility to change out your banner creatives throughout the duration of your campaign

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Thought leadership and branding opportunity to feature your expertise through a series of 500-700 word blogs featured across ISMG’s network to your targeted audience via the “Expert’s View” and “Industry Insights” promoted by virtue of newsletters, social media, interstitials and other marketing vehicles.

Program Details:

• Client will provide a series of blogs
• ISMG Editorial Team must approve all blogs before they are posted
• Blog will be available on all global ISMG sites, but promoted through the
  Blog will be featured on daily ISMG e-newsletters and promoted to all ISMG subscribers (850,000+)
• Vendor blog will be promoted through social media

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ISMG will promote sponsor’s messaging through a dedicated filtered email blast provided by the sponsor with the goal to reach 10 – 20K contacts from the ISMG database of subscribers.

Program Details:

Avg. CTR of 5 – 10%
ISMG will reach its engaged audience of professionals on the local market leveraging its position of thought-leader, education- and solution-provider in the cybersecurity and risk management space.

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Promote your brand via sponsoring our daily eNews mailings with your logo and content. eNews delivers the latest cybersecurity and tech news across our 30+ vertically aligned brands to their own respective site subscribers, providing your organization the recognition of being the thought leadership sponsor of educational and topical daily information for a dedicated amount of time.

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We employ the use of many data analytics tools to assist with segmenting our visitors. From marketing automation systems and traffic analytics packages, to demographics analyzers and even pure server traffic – we are tracking every possible element of our subscribers.

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With a Content Syndication program, you will receive:

• Your choice of content to promote across our media sites
• Flexibility to change out your content throughout the duration of your campaign
• Custom targeting to reach your ideal customer profile
• Demand Generation and Lead Guarantee
• Ability to add a Target Account List or Pre-Qualifier questions to amplify your lead qualification

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With a Double-Touch program, you will receive:

• Your choice of content to promote across our media sites
• Flexibility to change out your content throughout the duration of your campaign
• Custom targeting to reach your ideal customer profile
• Demand Generation and Double-Touch Lead Guarantee
• Ability to add a Target Account List or Pre-Qualifier questions to amplify your lead qualification

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Promote your company’s thought leaders and gain guaranteed leads through ISMG’s editorial-led video or audio interviews. Program includes:

• Interview with an SME by ISMG editor: Discuss agreed-upon questions to showcase your company’s expertise.
• Option to include a product demonstration: Highlight your product’s features and benefits in a video interview.
• Custom-designed PDF asset: Create a co-branded PDF from the interview transcript for lasting value.
• Promoted landing page and multiple email campaigns: Reach a wide audience and generate guaranteed leads.
• Vendor retains rights to interview recording and PDF transcript: Leverage these assets for further marketing and sales efforts.

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Thought leadership, branding, and opprotunity with the editorial and data-driven guidance & moderation to create high-quality, third party validated webinars geared to resonate with your target audience.

• Versatility of the session (fireside chat, demo, panel, Local Language/Subtitle Options)
• Editorial & data-driven guidance on content creation
• mp4 ownership after session debuts

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With a category sponsorship, you will receive:

• 3 Months of exclusive banner placement within your category topic of choice
• An editorial-led video interview that is syndicated across our media properties
• A PDF eBook developed from the interview transcript to additionally syndicate
• Your choice of additional content to promote alongside the video interview and eBook
• Demand Generation and Lead Guarantee
• Full ownership of Interview MP4 and developed eBook

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Conducting the Survey = low lift, high yield:

• Partnership with ISMG’s executive editorial team to develop topic, survey instrument and marketing message
• 15-20 customized question survey (including demographics for an otherwise anonymous instrument)
• 100+ targeted respondents + ISMG editorial summary on findings

2 Hero Assets + Potential Lead Generation:

• Vendor-owned rights to PDF and Mp4 co-branded final documents or all future marketing purposes
• 150+ leads from your specific criteria, TAL, or ABM list critical add-on
• 1:1 Thought leadership videocast interview with client’s SME (15-20m) Mp4
• Survey report PDF including full narrative of objective market trends written by ISMG executive editor (includes transcript of interview)
• Graphical custom display of results + resources page with links
• Survey Result and Interview landing pages with links
• ISMG & vendor branding on landing page indefinitely

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Partner with ISMG’s global executive editorial staff to create a custom whitepaper – a strategic content marketing tool, helping establish your organization as an industry leader, through building credibility and engaging your target audience with valuable, specialized information customized to reflect your desired business, product, and/or industry message. Lowest lift, greatest yield, this option offers:

• Tailored Content: Customized to address the specific concerns, challenges, or interests of your particular audience or organization, going beyond general information and providing insights that are directly relevant to your objectives
• Collaboration with Subject Matter Experts: Collaboration between your organization and ISMG, CyberTheory, CyberEdBoard and other relevant subject matter experts to ensure that the content is accurate, credible, and aligned with industry best practices
• Branding and Messaging: Incorporates your organization’s branding and messaging to reinforce your unique identity, and ensures consistency with your overall communication strategy
• In-Depth Analysis: Includes executive analysis and interpretation of data to provide a thorough understanding of the chosen topic, offering valuable information that goes beyond surface-level details
• Targeted Audience: Crafted with your specific audience in mind and addressing the needs and interests of a particular group of stakeholders, this targeted approach enhances the document’s relevance and impact and can include a specific Call to Action

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